// EMPOWERING B2B CUSTOMERS WITH SEAMLESS SELF-SERVICE ORDERING EXPERIENCES
B2B ECommerce Portals
DIGITALISE YOUR B2B OPERATIONS WITH CUSTOM PORTALS BUILT FOR SPEED, SCALE AND CUSTOMER CONVENIENCE
B2B ecommerce portals give your customers the ability to self-serve placing orders, managing accounts, accessing pricing, reviewing invoices and tracking shipments from one central platform. We design and build robust B2B portals that streamline purchasing workflows, improve operational efficiency and strengthen long-term customer relationships. Whether you’re replacing manual processes, modernising outdated systems or building a complete digital platform, our solutions are engineered for reliability, accuracy and scalability.
Understanding your buyers, operations and ordering workflows
Building an effective B2B portal begins with understanding how your customers buy today. We examine your quoting process, order cycles, approvals, contract pricing, account structures, and fulfilment requirements.
Through stakeholder workshops, user research and operational audits, we identify friction points and inefficiencies across your current ordering system—such as email-based orders, spreadsheet-driven workflows, or outdated customer systems.
By mapping these behaviours and reviewing your existing data sources (ERP, CRM, PIM, inventory), we develop a clear picture of the capabilities your portal needs. This ensures the platform is tailored to real customer expectations and internal operational goals.
Designing a scalable, intuitive and controlled B2B experience
B2B portals require clear structure, logical workflows and flexible access control. We define the platform architecture, permissions, customer roles, catalogue visibility rules, pricing tiers and ordering processes.
Our UX strategy focuses on designing a frictionless buyer experience—fast product discovery, saved order lists, contract pricing visibility, repeat orders, approvals, credit limits and personalised dashboards.
By aligning every component with your ERP and CRM logic, we ensure your portal reflects accurate data, supports complex B2B buying behaviours and delivers an experience that reduces customer service workload.
Engineering powerful B2B platforms connected to your entire ecosystem
We develop fully customised B2B ecommerce portals using modern frameworks and enterprise platforms. Our solutions integrate seamlessly with ERP systems (SAP, NetSuite, Dynamics), CRMs, payment providers, inventory systems, punchout catalogues and fulfilment tools.
Key functionality includes:
- Customer-specific pricing & catalogues
- Credit terms & account limits
- Requisition & approval workflows
- Order history, invoices & statements
- Saved carts, quick re-order & bulk upload
- Inventory visibility & lead times
- Integration with procurement systems
By automating manual workflows, we reduce operational overhead and deliver faster, more accurate ordering experiences for your customers.
Ensuring accuracy, reliability and ease of use for every customer
B2B portals must work flawlessly across complex workflows and account structures. We conduct rigorous testing across customer roles, pricing models, product types, bulk orders and ERP syncing behaviours.
Using real-world scenarios—such as split deliveries, credit checks, backorders and approvals—we validate system performance, data accuracy and user experience.
Insights from this testing drive refinements to navigation, ordering flows, load times and API responsiveness, ensuring customers experience a seamless, efficient and error-free purchasing journey.
A long-term partner supporting continuous improvement
We provide ongoing support to ensure your B2B ecommerce portal evolves as your customers and operations grow. This includes feature enhancements, integrations, API updates, UX optimisation, technical maintenance and performance monitoring.
Your internal teams receive training on portal management, onboarding new customers, configuring pricing rules, reviewing orders and resolving support requests.
With continuous consultancy and technical oversight, your portal becomes a core operational asset—supporting scalability, reducing administrative work and strengthening customer relationships for years to come.