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// DESIGNING HIGH-CONVERTING ONLINE STORES THAT GROW YOUR REVENUE

Ecommerce Design

CREATE A SEAMLESS, TRUST-DRIVEN SHOPPING EXPERIENCE THAT CONVERTS MORE CUSTOMERS

Great ecommerce design blends brand storytelling, performance-driven UX and conversion psychology. We design ecommerce experiences that remove buying friction, increase trust and guide users effortlessly from discovery to purchase.
Using insight-led decision-making, behavioural analysis and best-in-class interaction patterns, we craft online stores that elevate your brand while improving key metrics—conversion rate, average order value and customer lifetime value. Whether you’re building a new store or redesigning an existing one, our approach ensures every design decision is backed by data and aligned with measurable growth.

// Ecommerce Audit & Customer Insight Research

A detailed review of your store performance and user behaviour

Ecommerce Audit & Customer Insight Research image

Every successful ecommerce design project starts with understanding how customers interact with your store today. We analyse user behaviour, sales funnels, product discovery patterns, checkout journeys and conversion drop-off points.
This includes reviewing:
• Navigation and product taxonomy
• Mobile performance
• Product page UX
• Cart and checkout flow
• Page load speed
• Trust signals and content clarity
By combining analytics insights, heatmaps, session recordings and competitor analysis, we uncover friction points and missed opportunities. These insights form the strategic foundation for a design approach that aligns with customer expectations and maximises conversion potential.

// UX Strategy & Conversion-Focused Experience Design

Designing intuitive journeys that reduce friction and increase sales

UX Strategy & Conversion-Focused Experience Design image

Ecommerce success relies on clear paths to purchase. We design streamlined user journeys that make it easy for shoppers to browse, compare, trust and buy.
This includes optimising navigation, filter systems, product discovery flows, product page layouts, merchandising strategy and checkout experiences.
Our design process blends UX best practice with conversion psychology—leveraging trust indicators, social proof, urgency cues, page hierarchy and persuasive content to guide users toward confident purchase decisions. The result is a design that not only looks beautiful but performs exceptionally well.

// UI Design & Brand Expression for Ecommerce

Bringing your brand to life through compelling visual design

UI Design & Brand Expression for Ecommerce image

A high-performing ecommerce store must balance aesthetics with functionality. We craft visually engaging interfaces that express your brand identity while supporting conversion goals.
This includes designing typography systems, product cards, galleries, iconography, promotional modules and visual content structures tailored specifically to ecommerce behaviours.
Our approach ensures consistency across all devices, with mobile-first design at the forefront. Every layout, component and interaction is designed to be both beautiful and strategically purposeful.

// Consultancy, Testing & Ongoing Ecommerce Support

Turning design into long-term ecommerce performance

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Design is only the beginning. We support implementation, testing and continuous optimisation to ensure your ecommerce experience evolves with user needs.
This includes CRO testing, UI refinements, insight reviews, design system updates and ongoing consultancy to support marketing, merchandising and campaign strategy.
Whether working alongside your internal team or supporting you end-to-end, we ensure your ecommerce design remains high-performing, user-centred and commercially focused over time.

// PROJECTS BY REACH STUDIOS

TAKE A LOOK AT SOME PROJECTS WE'VE DELIVERED